Product Marketing has become a staple in the tech world, but it has also moved its way past brand marketing and emerged in manufacturing and other sectors as well. This is the most cross-functional role in all of business today, and when done correctly, could be the most valued role in an organization. However, there is still a lot of confusion in this role for companies too. In this post, you'll read what topics I'll discuss and how I'll help clear some of that confusion up for others.